Friday, June 26, 2009

So Where is the Innovation?

Think back over the past years - and maybe decades - about exciting retail concepts and retailers that were setting the pace. And then ask yourself - who is setting the pace now?

In the 70's discount stores Target, Wal-Mart and yes back then even K-Mart were re-imagining how their customers wanted to shop. In the 80's we saw specialty store like GAP and Banana Republic along with some of the first big box stores. In the 90's those big boxes like Home Depot, CompUSA, Staples and Price Club went crazy. The early 2000's have seen the resurgence of specialty store as the economy surged: Urban Outfitters, Juicy Couture, Coach and others.

But - what's happening now? Not much. I know that the economy is bad, banks are not lending but now would be the time for a creative retailer to step forward.

I recently had the chance to listen to some ideas that social websites such as YouTube would open brick & mortar stores where you could watch with others and have a coffee or such. Maybe Twitter will open a place where you can watch posts on a big screen or multiple screens.

How about shopping in a store in Milan using Cisco's TelePresence while standing in Los Angeles? Too far out there you say? Ok - what's your idea?

No comments:

Post a Comment